Travel is back at the heart of people’s priorities, but not without new questions, trade‑offs and expectations.
To better understand how travelers feel, plan and protect their trips, we have partnered with Ipsos to launch the Global Travel Confidence Index (GTCI), a new global benchmark tracking traveler intentions, behaviors and concerns across 10 major markets for this Summer season (northern hemisphere).
The first wave of the 2026 edition, fielded in spring, brings powerful insights into:
- Why 74% of people still plan to travel this summer, despite economic pressure
- How travelers are adjusting budgets and destinations in response to rising costs and geopolitical or climate uncertainty
- The growing importance of peace of mind, with travel insurance now seen as a core component of trip planning
- The rise of experience‑driven travel, wellness breaks, events, and new ways of combining work and leisure
Discover the key findings, nuances and takeaways for our travel activities and download our report.
This is a unique opportunity to better understand what today’s travelers expect, and how we continue to respond with relevant products, services and experiences.
