States of Mind
Reports

In a fast-moving and unpredictable environment, it is essential that the we understand the changing mindsets of our customers and how they experience the different sectors in which we operate. The wants, needs and concerns of our customers are constantly evolving, and we must adapt quickly to meet these expectations.

This report series looks at the key trends and mindset shifts that will define the future of our business.

People’s thinking on health and healthcare is changing. Discover the shifts in mindset that will help to address the issues facing healthcare and improve outcomes for the future.
The travel industry has never experienced anything like the last three years. Coming out of the COVID-19 pandemic, travellers are now facing new uncertainties of geopolitical instability, rising energy costs and soaring inflation.
Mobility is going through a huge transition. Our report explores three mindset shifts changing the sector: the growing appetite for greener transport options, the move away from ownership of vehicles, and people’s increasing openness to new forms of micro-mobility. 
Coming soon